The sweetest SS23 collaboration is Soulland x Hello Kitty.

It was anything but hellish when we met Soulland during the SS23 Copenhagen Fashion Week “Spring Devil” show. We’re returning to discuss about the debut collection, which will be displayed at the 102nd show as a Special Project. It’s a collaboration with Hello Kitty, not just any collection, and it’s distinguished by nostalgic childhood memories and genderless style. By including the Sanrio heroine in matching … Continue reading The sweetest SS23 collaboration is Soulland x Hello Kitty.